Connected TV allows digital TV ads to be shown across multiple devices and multiple platforms including Smart TV’s, Mobile Phones, devices like Roku, Apple TV and platforms including on Demand / Live TV shows and Disney+ to name a few.
Connected TV allows us to place ads across internet TVs, connected TV devices including Xbox and Apple TV and also various streaming services/smart TV’s.
The benefit of Connected TV over traditional TV advertising is that the targeting can replicate a digital campaign.
CTV, as with Sky, does bring a premium CPT over mobile & online advertising but can be used as an individual form of advertising or as part of a full campaign.
We can provide live reporting which includes impressions, reach, CTR and an agreed conversion rate.